I received this book for free in exchange for an honest review. The Come Back Effect lays out the approach that North Point Ministries uses in connecting with guests in an effort to bring them into the ministry regularly. Jason Young and Jonathan Malm come from a guest services background. The approach they highlight is very practical for churches to put into place. The basic theme is the subject of hospitality. The overall message is one of moving the focus of a church from providing a comfortable environment for the established church to providing an intentional comfortable and welcoming environment for guests. The practical suggestions are about taking your current collection of people, training them for maximum hospitality toward guests, and then empowering to live out their individual personality and gift or skill set in welcoming people who may have never had contact with the church. The strongest chapters that Young and Malm bring to this book are chapters on Recover Quick...